If your sport team, charitable organization or entertainment company relies on sponsorship dollars, your sponsorship proposal must make the best business case for your marketing value. This book provides the basic guidelines that will help you produce a winning sponsorship proposal. These guidelines focus on the key concepts that will sell potential sponsors on the value of being your marketing partner. You will earn more sponsorship dollars and provide more value to sponsors.
This book is taken from a
chapter of the book, Finding Sponsors, and provides tips on how to
organize a sponsorship proposal, and how to write each section so that it
presents the sponsorship opportunities in the light of the best marketing
principles. It helps you show the value of your sponsorship offerings and how
to present the information in an informative and appealing way. Every section
comes with sample text so you can create your own text according to what the
sponsor needs to know.
Robert Villegas is a former
UPS Customer Service Manager who segued his marketing experience by moving into
the sport marketing field. Over his career, he has written hundreds of
sponsorship proposals, business plans, grant proposals and other business
documents.
This book is available for
order on Amazon in Kindle, Audible, Softcover, and Hardcover formats. You can
find it at https://amzn.to/4nTlX2m. You can also order the book at Barnes and
Noble and other book outlets.
For questions or comments on
this article, please use the comments section below.
No comments:
Post a Comment